How to Kill a Unicorn

How to Kill a Unicorn

Author: Mark Payne

Publisher: Crown Currency

Published: 2014-10-07

Total Pages: 306

ISBN-13: 0804138745

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A unique behind-the-scenes look at the groundbreaking methodology that today's most in-demand innovation factory uses to create some of the boldest products and successfully bring them to market. Today, innovation is seen by business leaders and the media alike as the key to growth, a burning issue in every company, from startups to the Fortune 500. And in that space, Fahrenheit 212 is viewed as a high-performance innovation SWAT team, able to solve the most complex, mission-critical challenges. Under Mark Payne, the firm's president and head of Idea Development, Fahrenheit 212, since its inception a decade ago, has worked with such giants of industry as Coca-Cola, Samsung, Hershey's, Campbell's Soup, LG, Starbucks, Mattel, Office Depot, Citibank, P&G, American Express, Nutrisystem, GE, and Goldman Sachs, to name but a few. It has been praised as a hotspot for innovation in publications like Fortune, Esquire, Businessweek, and FastCompany. What Drives Fahrenheit 212's success is its unique methodology, combining what it calls Magic--the creative side of innovation--with Money, the business side. They explore every potential idea with the end goal in mind--bringing an innovative product to market in a way that will transform a company's business and growth. In How to Kill a Unicorn, Mark Payne pulls back the curtain on how the company is able to bring more innovative products and ideas successfully to market than any other firm and offers blow by blow inside accounts of how they grapple with and solved their biggest challenges.


Book Synopsis How to Kill a Unicorn by : Mark Payne

Download or read book How to Kill a Unicorn written by Mark Payne and published by Crown Currency. This book was released on 2014-10-07 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: A unique behind-the-scenes look at the groundbreaking methodology that today's most in-demand innovation factory uses to create some of the boldest products and successfully bring them to market. Today, innovation is seen by business leaders and the media alike as the key to growth, a burning issue in every company, from startups to the Fortune 500. And in that space, Fahrenheit 212 is viewed as a high-performance innovation SWAT team, able to solve the most complex, mission-critical challenges. Under Mark Payne, the firm's president and head of Idea Development, Fahrenheit 212, since its inception a decade ago, has worked with such giants of industry as Coca-Cola, Samsung, Hershey's, Campbell's Soup, LG, Starbucks, Mattel, Office Depot, Citibank, P&G, American Express, Nutrisystem, GE, and Goldman Sachs, to name but a few. It has been praised as a hotspot for innovation in publications like Fortune, Esquire, Businessweek, and FastCompany. What Drives Fahrenheit 212's success is its unique methodology, combining what it calls Magic--the creative side of innovation--with Money, the business side. They explore every potential idea with the end goal in mind--bringing an innovative product to market in a way that will transform a company's business and growth. In How to Kill a Unicorn, Mark Payne pulls back the curtain on how the company is able to bring more innovative products and ideas successfully to market than any other firm and offers blow by blow inside accounts of how they grapple with and solved their biggest challenges.

To Kill a Unicorn

To Kill a Unicorn

Author: John Corwin

Publisher:

Published: 2020-04-10

Total Pages:

ISBN-13: 9781942453192

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KILL A UNICORN OR DIE TRYINGThe gods are dead. The fae rule Gaia.Cain used to kill for the fae. The only human to become a member of the Oblivion Guard, he killed one time too many and had enough. Leaving it all behind wasn't as easy as turning in a resignation. But the fae had trained him well and soon it was they who bargained for him to leave Feary and live in exile in Gaia.Now a tracker for an assassination and bounty hunting agency, Cain doesn't kill anymore. When his mission to track a teenage girl goes horribly wrong, he and the girl end up on the run from powerful forces the likes of which he's never seen before.That's because the fae have been hiding a terrible secret. The gods aren't dead. In fact, they're very much alive and killing humans they deem too powerful to survive. The girl is in their crosshairs and now he is too.To make matters worse, Cain discovers he's dying from the curse of Cthulhu. The cure? Eating a living, beating unicorn heart. Cain thought unicorns were extinct, but a mystery party offers him salvation: a unicorn for the assassination of the leader of the Mages Guild. With the gods, the fae, and the rest of the supernatural world hunting the hunter, the odds don't look good. But Cain has survived too much to give up now. And the high and mighty are about to find out what real fear feels like.


Book Synopsis To Kill a Unicorn by : John Corwin

Download or read book To Kill a Unicorn written by John Corwin and published by . This book was released on 2020-04-10 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: KILL A UNICORN OR DIE TRYINGThe gods are dead. The fae rule Gaia.Cain used to kill for the fae. The only human to become a member of the Oblivion Guard, he killed one time too many and had enough. Leaving it all behind wasn't as easy as turning in a resignation. But the fae had trained him well and soon it was they who bargained for him to leave Feary and live in exile in Gaia.Now a tracker for an assassination and bounty hunting agency, Cain doesn't kill anymore. When his mission to track a teenage girl goes horribly wrong, he and the girl end up on the run from powerful forces the likes of which he's never seen before.That's because the fae have been hiding a terrible secret. The gods aren't dead. In fact, they're very much alive and killing humans they deem too powerful to survive. The girl is in their crosshairs and now he is too.To make matters worse, Cain discovers he's dying from the curse of Cthulhu. The cure? Eating a living, beating unicorn heart. Cain thought unicorns were extinct, but a mystery party offers him salvation: a unicorn for the assassination of the leader of the Mages Guild. With the gods, the fae, and the rest of the supernatural world hunting the hunter, the odds don't look good. But Cain has survived too much to give up now. And the high and mighty are about to find out what real fear feels like.

Rampant

Rampant

Author: Diana Peterfreund

Publisher: Harper Collins

Published: 2009-08-25

Total Pages: 436

ISBN-13: 0061861472

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Forget everything you ever knew about unicorns. The fluffy, sparkly, friendly “horses” so popular the world over don’t exist. Real unicorns are killers. Beasts the size of elephants, with cloven hooves that shake the earth, hides impervious to bullets, and horns that contain a deadly poison, unicorns can outrun a sports car and smell a human from a mile away. And they can only be killed by virgin warriors descended from Alexander the Great. Sixteen-year-old Astrid Llewelyn has grown up with her mom Lilith’s tall tales about unicorns and their exalted family heritage, but figures her mom’s crazy. But the scary stories her mom told her about the monsters in her formative years left her with a firm phobia about unicorns, even the cutesy kind popular with young girls. But when one of the monsters attacks her boyfriend in the woods—thereby ruining any chance of him taking her to prom—Astrid finds herself headed to Rome to train as a unicorn hunter. “As swift and sure-footed as a killer unicorn, Rampant weaves a vibrant new mythology from venerable threads.”—Scott Westerfeld, bestselling author of the Uglies series


Book Synopsis Rampant by : Diana Peterfreund

Download or read book Rampant written by Diana Peterfreund and published by Harper Collins. This book was released on 2009-08-25 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: Forget everything you ever knew about unicorns. The fluffy, sparkly, friendly “horses” so popular the world over don’t exist. Real unicorns are killers. Beasts the size of elephants, with cloven hooves that shake the earth, hides impervious to bullets, and horns that contain a deadly poison, unicorns can outrun a sports car and smell a human from a mile away. And they can only be killed by virgin warriors descended from Alexander the Great. Sixteen-year-old Astrid Llewelyn has grown up with her mom Lilith’s tall tales about unicorns and their exalted family heritage, but figures her mom’s crazy. But the scary stories her mom told her about the monsters in her formative years left her with a firm phobia about unicorns, even the cutesy kind popular with young girls. But when one of the monsters attacks her boyfriend in the woods—thereby ruining any chance of him taking her to prom—Astrid finds herself headed to Rome to train as a unicorn hunter. “As swift and sure-footed as a killer unicorn, Rampant weaves a vibrant new mythology from venerable threads.”—Scott Westerfeld, bestselling author of the Uglies series

The Killing of the Unicorn

The Killing of the Unicorn

Author: Peter Bogdanovich

Publisher:

Published: 1985

Total Pages: 178

ISBN-13: 9780708829677

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Book Synopsis The Killing of the Unicorn by : Peter Bogdanovich

Download or read book The Killing of the Unicorn written by Peter Bogdanovich and published by . This book was released on 1985 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Unicorn Delusion

The Unicorn Delusion

Author: G. L. Lambert

Publisher:

Published: 2018-04-17

Total Pages: 220

ISBN-13: 9780692114513

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"This book will serve as that hard reset for you to scan through whenever you're feeling weak, being taken advantage of, or simply burnt the fuck out. This isn't a traditional book with chapters that build towards an ending. It's a collection of several thematically similar entries that focus on the much-needed goal of extinguishing your weak traits, your negative thoughts, and your debilitating fears so you can quickly regain your place of power in your Universe"--Page 1.


Book Synopsis The Unicorn Delusion by : G. L. Lambert

Download or read book The Unicorn Delusion written by G. L. Lambert and published by . This book was released on 2018-04-17 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book will serve as that hard reset for you to scan through whenever you're feeling weak, being taken advantage of, or simply burnt the fuck out. This isn't a traditional book with chapters that build towards an ending. It's a collection of several thematically similar entries that focus on the much-needed goal of extinguishing your weak traits, your negative thoughts, and your debilitating fears so you can quickly regain your place of power in your Universe"--Page 1.

The Unicorn Thief

The Unicorn Thief

Author: R. R. Russell

Publisher: Sourcebooks, Inc.

Published: 2014-05-06

Total Pages: 288

ISBN-13: 1402279930

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Danger lurks in the mist. Twig and Ben are unicorn riders--guardians whose job it is to keep the last free unicorn herd safe. But a new danger is threatening the beautiful, mysterious creatures of Lonehorn Island. A thief from Terracornus has snuck onto the misty island and stolen Ben's loyal unicorn, Indy. There's only one path for Ben and Twig--straight into the secret, shadowy heart of the island and through the passage to Terracornus. But their rescue mission is unexpectedly complicated by a secret Ben has been hiding. A secret about the Queen of Terracornus who has enslaved all the unicorns of Ben's homeland. A secret that could save them all--or start a war.


Book Synopsis The Unicorn Thief by : R. R. Russell

Download or read book The Unicorn Thief written by R. R. Russell and published by Sourcebooks, Inc.. This book was released on 2014-05-06 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Danger lurks in the mist. Twig and Ben are unicorn riders--guardians whose job it is to keep the last free unicorn herd safe. But a new danger is threatening the beautiful, mysterious creatures of Lonehorn Island. A thief from Terracornus has snuck onto the misty island and stolen Ben's loyal unicorn, Indy. There's only one path for Ben and Twig--straight into the secret, shadowy heart of the island and through the passage to Terracornus. But their rescue mission is unexpectedly complicated by a secret Ben has been hiding. A secret about the Queen of Terracornus who has enslaved all the unicorns of Ben's homeland. A secret that could save them all--or start a war.

Zombies vs. Unicorns

Zombies vs. Unicorns

Author: Holly Black

Publisher: Simon and Schuster

Published: 2010-09-21

Total Pages: 432

ISBN-13: 9781442412835

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It’s the epic battle of brains against manes. Which side are you on? It’s a question as old as time itself: which is better, the zombie or the unicorn? This all-original anthology edited by Holly Black (Team Unicorn) and Justine Larbalestier (Team Zombie) makes strong arguments for both sides in the form of spectacular short stories. Half of the stories portray the strengths—for good and evil—of unicorns, and half show the good (and really, really badass) side of zombies. Contributors include many bestselling authors, including Cassandra Clare, Libba Bray, Maureen Johnson, Meg Cabot, Scott Westerfeld, and Margo Lanagan. This anthology will have everyone asking: Team Zombie or Team Unicorn?


Book Synopsis Zombies vs. Unicorns by : Holly Black

Download or read book Zombies vs. Unicorns written by Holly Black and published by Simon and Schuster. This book was released on 2010-09-21 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: It’s the epic battle of brains against manes. Which side are you on? It’s a question as old as time itself: which is better, the zombie or the unicorn? This all-original anthology edited by Holly Black (Team Unicorn) and Justine Larbalestier (Team Zombie) makes strong arguments for both sides in the form of spectacular short stories. Half of the stories portray the strengths—for good and evil—of unicorns, and half show the good (and really, really badass) side of zombies. Contributors include many bestselling authors, including Cassandra Clare, Libba Bray, Maureen Johnson, Meg Cabot, Scott Westerfeld, and Margo Lanagan. This anthology will have everyone asking: Team Zombie or Team Unicorn?

101 Ways to Use a Unicorn

101 Ways to Use a Unicorn

Author: Robb Pearlman

Publisher: Rizzoli Publications

Published: 2015-03-03

Total Pages: 97

ISBN-13: 0789329107

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Fans of the magical unicorn are legion, and the unicorn’s appearance in pop culture shows no signs of waning. This book presents lighthearted, slightly twisted, and always funny practical uses for a unicorn. Everyone loves unicorns—what’s not to love? They’re beautiful, magical creatures. Author Robb Pearlman and illustrator Dave Urban join twistedly hilarious forces once again to create 101 Ways to Use a Unicorn, their follow-up to 101 Ways to Kill a Zombie. This latest book is a manual of sorts, detailing creative ways to employ the neighborhood unicorn in everyday life. The methods range from the practical to pop cultural to slightly dark—but all are laugh-out-loud funny: • Hunger Games: the unicorn is an arrow being shot out of a longbow by a teenage girl • Bookmark: the unicorn’s horn is between the pages of a closed book on a nightstand • Clothesline: a clothesline is strung between the side of a house and the unicorn horn, as a housewife hangs clothes • Award Ceremony Seat Filler: the unicorn is in a tuxedo, seated between Angelina Jolie and Meryl Streep • Jedi: the unicorn’s horn is lit up like a light saber in a fight with Darth Vader Equal parts satire and tribute to this beloved mythical animal, 101 Ways to Use a Unicorn is sure to tickle unicorn fans young and old.


Book Synopsis 101 Ways to Use a Unicorn by : Robb Pearlman

Download or read book 101 Ways to Use a Unicorn written by Robb Pearlman and published by Rizzoli Publications. This book was released on 2015-03-03 with total page 97 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fans of the magical unicorn are legion, and the unicorn’s appearance in pop culture shows no signs of waning. This book presents lighthearted, slightly twisted, and always funny practical uses for a unicorn. Everyone loves unicorns—what’s not to love? They’re beautiful, magical creatures. Author Robb Pearlman and illustrator Dave Urban join twistedly hilarious forces once again to create 101 Ways to Use a Unicorn, their follow-up to 101 Ways to Kill a Zombie. This latest book is a manual of sorts, detailing creative ways to employ the neighborhood unicorn in everyday life. The methods range from the practical to pop cultural to slightly dark—but all are laugh-out-loud funny: • Hunger Games: the unicorn is an arrow being shot out of a longbow by a teenage girl • Bookmark: the unicorn’s horn is between the pages of a closed book on a nightstand • Clothesline: a clothesline is strung between the side of a house and the unicorn horn, as a housewife hangs clothes • Award Ceremony Seat Filler: the unicorn is in a tuxedo, seated between Angelina Jolie and Meryl Streep • Jedi: the unicorn’s horn is lit up like a light saber in a fight with Darth Vader Equal parts satire and tribute to this beloved mythical animal, 101 Ways to Use a Unicorn is sure to tickle unicorn fans young and old.

The Unicorn Within

The Unicorn Within

Author: Linda K. Yates

Publisher: Harvard Business Press

Published: 2022-10-25

Total Pages: 559

ISBN-13: 1633698696

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Imagine if the multinational hotel groups had founded Airbnb, or the big auto companies had launched Uber and Tesla, or Blockbuster had created Netflix. Large companies can start new ventures. You have ideas, talent, brand, capital—you have customers—you can strike back. In The Unicorn Within, Mach49 founder and CEO Linda Yates empowers large companies to beat startups at their own game—to build a pipeline and portfolio of new ventures to drive meaningful growth. How? With a teachable, repeatable, scalable method focused 100 percent on execution across the spectrum of venture creation from Ideate to Incubate, Accelerate, and Scale. She also offers keys to managing the Mothership and seizing the Mothership advantage to ensure your ventures reach escape velocity and thrive. And don't stop at just one venture. Yates also lays out her blueprint for building a Venture Factory capable of becoming your company's growth engine for years to come. The next Unicorns don't have to come from Silicon Valley. Regardless of your company's industry, geography, or history, they can come from you. Whether you're the CEO, a member of the C-suite, or an internal entrepreneur, you can help your company grow. With this book's proven method, you can unleash the Unicorn within.


Book Synopsis The Unicorn Within by : Linda K. Yates

Download or read book The Unicorn Within written by Linda K. Yates and published by Harvard Business Press. This book was released on 2022-10-25 with total page 559 pages. Available in PDF, EPUB and Kindle. Book excerpt: Imagine if the multinational hotel groups had founded Airbnb, or the big auto companies had launched Uber and Tesla, or Blockbuster had created Netflix. Large companies can start new ventures. You have ideas, talent, brand, capital—you have customers—you can strike back. In The Unicorn Within, Mach49 founder and CEO Linda Yates empowers large companies to beat startups at their own game—to build a pipeline and portfolio of new ventures to drive meaningful growth. How? With a teachable, repeatable, scalable method focused 100 percent on execution across the spectrum of venture creation from Ideate to Incubate, Accelerate, and Scale. She also offers keys to managing the Mothership and seizing the Mothership advantage to ensure your ventures reach escape velocity and thrive. And don't stop at just one venture. Yates also lays out her blueprint for building a Venture Factory capable of becoming your company's growth engine for years to come. The next Unicorns don't have to come from Silicon Valley. Regardless of your company's industry, geography, or history, they can come from you. Whether you're the CEO, a member of the C-suite, or an internal entrepreneur, you can help your company grow. With this book's proven method, you can unleash the Unicorn within.

Stalking the Unicorn

Stalking the Unicorn

Author: Michael D. Resnick

Publisher:

Published: 2008

Total Pages: 0

ISBN-13: 9781591026488

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On a gloomy New Year's Eve, recently bereft of wife and partner, down-and-out New York City PI John Justin Mallory is hired by Mrgenstrm, a little green elf who wants Mallory to track down a stolen unicorn. After gradually accepting that his client is not an alcohol-fueled hallucination, Mallory deftly takes on a shadow city of demons, leprechauns and gnomes even as he learns that his own future hinges on the unicorn's recovery.


Book Synopsis Stalking the Unicorn by : Michael D. Resnick

Download or read book Stalking the Unicorn written by Michael D. Resnick and published by . This book was released on 2008 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: On a gloomy New Year's Eve, recently bereft of wife and partner, down-and-out New York City PI John Justin Mallory is hired by Mrgenstrm, a little green elf who wants Mallory to track down a stolen unicorn. After gradually accepting that his client is not an alcohol-fueled hallucination, Mallory deftly takes on a shadow city of demons, leprechauns and gnomes even as he learns that his own future hinges on the unicorn's recovery.